Indiana Pacers to Add Luxury Suites to The Fieldhouse
By Jared Wade
Things are getting a little swankier for Indiana Pacers fans with some new luxury suites at Bankers Life Fieldhouse.
The Indiana Pacers will introduce a new, expensive, luxury seating area to their home court in the upcoming season, opening up more than 100 seats across 26 different boxes. According to the Indianapolis Star, seating packages begin at $50,000 per year and go up to some $70,000, a steep fee that presumably gets you access to more than just 41 home Pacers games..
Called the Sells Group Loft, these mini-suites will include comfy chairs complete with iPads and access to the larger lounge that offers exclusive dining options, a bar, and personal attendants to serve any of the food and beverage options available with the all-inclusive package.
The new area is the product of funding from the Capital Improvement Board, according to Pacers Sports & Entertainment, and includes a sponsorship partnership with the Indianapolis-based marketing and analytics firm Sells Group.
A full, interactive tour of the new section is available through Pacers.com.
“We have always maintained that there is not a bad seat in Bankers Life Fieldhouse,” said Rick Fuson, president of Pacers Sports & Entertainment.
“We have always explored initiatives designed to increase the game and event experience for our patrons. This unique opportunity is just another example of opening a new world for our fans to enjoy games, concerts, and other events.”
Patrick Sells, president of Sells Group, sees the venture as a way to get the company’s name out while adding a unique element to the games. “Partnering with the Pacers is a perfect way for us to blend our work with an incredible organization,” said Sells.
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He added that, “we are grateful to be a part of the Indianapolis community and for this opportunity to support our hometown team.”