People love a trainwreck.
Turner Sports just announced that, with more than one million total viewers, Game 6 between the Pacers and Hawks is now the most-watched game in NBA TV history.
I kid somewhat about the trainwreck thing. Undoubtedly, people seem more interested in the potential of a historic collapse than they do in the team itself, but increasing viewership on NBA TV is probably the more accurate. Each year, more households have NBA TV on their cable plan, and more people watch. We’ve seen records broken almost every year.
For example, Turner Sports, which runs NBA TV as well as NBA.com for the league, also announced that overall viewership for the first round of the playoffs on NBA TV was up 237% this year compared to last.
Quite the jump.
Tags: Indiana Pacers